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Paul Herrmann is CEO of Herrmann Advertising Design/Communications in Annapolis, Maryland. He has worked with over a third of the nation’s largest law firms to develop effective pre- and post-merger marketing and branding campaigns.
Paul has played a key role in the growth and development of Herrmann Advertising Design/Communications. His broad experience includes serving as CEO of a Meredith Corporation subsidiary, a Fortune 500 company and one of the world’s leading printing and publishing enterprises. In addition to spearheading Herrmann’s management team, Paul works one-on-one with clients in a wide range of industries to develop powerful marketing strategies, unique positioning platforms and integrated solutions. Paul plays a crucial role in working with all the agency’s legal clients – from the first exploratory sessions to conducting research and interviews with firm partners and clients. His experience and vast knowledge of the legal marketing field serves as an indispensable building block in developing the strategies, positioning and campaigns that differentiate the agency’s clients from other firms in the legal arena. Paul is a member of the Legal Marketing Association and is active in its Chicago, New England, New York, Southeast and Washington, D.C., chapters. He speaks locally and nationally on law firm marketing techniques and has written several articles on the topic.
Education University of Maryland, College Park, MD Bachelor of Science in Marketing, Bachelor of Science in Transportation
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