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Featured Articles

Good business developers also know where to look for new business, and stay focused on key sources. After current clients, insists Larry Bodine, Esq., the next part of your personal marketing plan should be gaining more from top referral sources, establishing visibility in organizations full of clients, and enhancing relationships with business executives you already know.

Nobody likes pushy, self-centered salespeople or sales tactics. The trick to building lasting marketing value out of your activities, according to Andy Havens, is to think of every interaction as a partnership. Remember... there are only six degrees of separation between all of us. Use that mindset to boost your marketing.

The success of lawyers practicing at law firms depends largely on the choices made by general counsel inside a wide range of client companies.  As a result, outside counsel devote a lot of energy to trying to read the minds of their in-house counterparts.  In this article, reported by Janet Ellen Raasch, five general counsel discuss the who, what, when, where, why and how of their decision-making process.

Lawyers can overcome their fear of public speaking by adopting tactics of great speakers, taking lessons from a coach, and reaching larger audiences with web seminars. Wells H. Anderson, JD, a veteran legal technology consultant, interviews Larry Bodine about techniques that work.

Associates are often encouraged to think and act like a partner, but not shown how to do that. Barry Schneider offers four ways that a young attorney can act like a partner with respect to business development, and start building a successful career.

Looking for a different type of client or a shift in your practice?  Like an entrepreneur, notes Michael Cummings,  think beyond the apparent obstacles and look around you at your background, network and some simple steps you can take.