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Originate! editor and business development consultant Larry Bodine discussed the following topics at the Get A Life Conference in Chicago:
- The three places where new business comes from for law firms.
- Why effective legal selling is not "selling."
- Questions to ask in a new-business call.
- Why you should not make cold calls.
- The No. 1 way for lawyers to establish their credibility.
- How to find the time to do marketing and business development.
- Why you should join a trade association - not a bar association.
- How to get new files by visiting clients.
- Learn who the lawyers are that clients will buy services from.
Source: www.youtube.com/watch?v=Cl8G3LYCMoM |
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Learn how to make solid business development progress through the relationships you build: grow your contact base the professional way, engage contacts deftly and uncover mutually beneficial opportunities, plus gain introductions to valuable new contacts. 
Marketing experts Larry Bodine, Esq. and Michael G. Cummings host this LIVE presentation.